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We are proud to announce that OYS Jewelry is now available at NK Gothenburg.

From October 8, 2026, you can discover OYS Jewelry on the second floor of the iconic department store in the heart of Gothenburg.

This marks an exciting new chapter for OYS, bringing our jewelry to one of Sweden’s most renowned department stores and giving visitors the opportunity to experience our pieces in person.

Hands wearing OYS bracelets and rings passing an NK shopping bag across a counter.

Discover OYS in Person

At NK Gothenburg, you can explore a selection of OYS collections, try on your favorite pieces and discover the textures, shapes and details behind each design.

Inspired by the movement and power of the sea, OYS Jewelry is a Swedish jewelry brand that translates the forms and textures of waves, oysters and shells into distinctive designs.

Signature collections, including Wave, Gigas, Sense and Flow, are available to discover at NK Gothenburg.

OYS bracelets, earrings and necklaces displayed on stone slabs beside a large seashell at NK Gothenburg.

Jewelry Inspired by the Sea

At the heart of OYS lies a fascination with the sea and its ever-changing beauty.

Organic shapes, sculptural textures and the natural irregularities of shells and oysters influence our designs, creating jewelry that feels distinctive and connected to nature. Each collection offers its own interpretation of the ocean, bringing together natural inspiration and contemporary design.

Model underwater wearing OYS jewelry, with sunlight reflecting on the skin and NK and OYS logos below.

A New Destination for OYS Jewelry

We are delighted to bring the world of OYS to NK Gothenburg and introduce our collections in a new setting.

Whether you already know OYS or are discovering the brand for the first time, we look forward to welcoming you and sharing our jewelry with you in person.

OYS Jewelry at NK Gothenburg

Second floor
From October 8, 2026

OYS Jewelry is presented at NK Gothenburg alongside Swedish fashion brand emmamalena.

 

OYS jewelry in glass display cases on yellow tables at NK Gothenburg, with OYS posters on the wall.

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